Coca-Cola activates user-generated content across 9 brands

April 14, 2022 · 2 min read

The Challenge

Coca-Cola wanted a solution they could activate across all brands to create authentic and engaging consumer content at scale.

The Solution

Coca-Cola partnered with Social Native to create content for 9 brands including: Coca-Cola, Smart Water, Powerade, Sprite, Coke Zero, Fanta, Minute Maid, Ciel, and Vitamin Water.

The Results

Coca-Cola has generated over 3,500 images and 500 videos across 9 activated brands. The brands use Social Native’s content across their social channels, paid media, website, email and more to increase engagement and product affinity.

3,500+

Images created

500+

Videos created

9

Brands activated

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